All In the Family: Succession
Planning for Family Businesses
article courtesy of
allbusiness.com
When families debate over Grandpa's semi-antique rocker, it can
be uncomfortable, but that's nothing compared to the warfare that
can ensue over ownership of a prospering precision valve business
where a son, two nephews and a niece have worked for the past five
years. A struggle among relatives for possession of a family
business is not uncommon.
Whether the transfer of ownership or management is
premeditated, unexpected, or mandatory, the task of passing down
tenure is unavoidable. What is avoidable, however, is the messy
state of confusion that an unprepared family business can easily
fall into.
The Options
Small business owners have three options for managing the
succession of their business. They can leave in comfort, knowing it
will be left in qualified hands. They can work until illness or
other circumstances force them to sell it, often to someone they
don't know and often at a fire sale price. Or, to put it bluntly,
they can keep on working until they die, ignoring the succession
problem and leaving chaos behind them.
The first option is obviously the most appealing; but how can
business owners achieve it? Succession planning is the answer. It
provides family businesses with a vision and a mission: a vision of
what their business, ownership, and management will look like in
the future, and a mission for making that vision become a reality
as smoothly as possible. Creating a plan not only brings some
clarity to the business's future. It also provides the family with
the unity and collaborative experience necessary for making the
actual transition successful.
Family Succession Planning: What Sets it Apart?
Family businesses face unique challenges that set them
apart from the typical business. Foremost among these is finding a
balance between business and family, that is, making decisions that
will honor the family's values as well as benefit the business. An
instance of imbalance would be if a father were to pick his oldest
son to take over his business, simply because he is the first-born,
when his youngest son is clearly the more competent candidate for
the job.
The 5 Steps to Successful Succession Planning
The Strategic Plan
Every succession plan needs a simple layout that's easy for
all employees to understand. The first step to having a clear
succession plan is having a clear strategic plan. Think about where
you and other involved family members want see your business in ten
years. What are its core capabilities and key markets? What does
management look like? Who has the ownership?
The Exit Plan
Under what circumstances will the succession plan take
affect? Retirement? Unplanned departure? What financial situations
will change? These questions help you determine what the succession
plan should detail most. You should also consider the roles and
responsibilities the successor with be expected to take. What
control will the successor have over executive compensation? Over
hiring and firing employees? What rights to the business will the
successor gain? Can he or she sell the business?
The Attributes of a Leader
When evaluating candidates for successor is imperative
not to slant the requirements toward a particular person already
under consideration. Make a list of required attributes that can be
equally applied to candidates inside and outside of the family. Are
you looking for someone with previous management experience? How
much should they know about managing finances? Handling
competition? Interacting with employees? Will they value and
respect the family foundation of your business?
Beginning the Search
Family position is a classic element used to select the
candidate for ownership/management of a family business but other
factors should also be taken into consideration. Placing someone
who has the training and skills for the position is the central
goal. In order to meet this goal you may have to look outside of
the family circle. If your successor does end up being an outsider,
it is likely employees and customers will respect your willingness
to make choices that benefit the company.
If family dynamics dictate that a family member must take
over the business, start training prospective candidates as soon as
possible and equip them with the skills they need to become the
ideal person for the job. Allow them to train with mentors or
advisors and encourage them to work outside the family business as
managers or on an administrative staff. Make it a necessity that
they have executive experience.
Expanding Your Resources
Succession-planning advisors, such as Lise Stewart of
Galliard Group, counsel family businesses to form an Advisory Board
as a permanent resource for the company, with individuals who
specialize in specific areas of business development. Such a board
can provide reputable advice for expanding your business, add value
to your business should you choose to sell, and compliment your
succession plan's mission for control over your future.
Having a clear vision for your business is what gives it a
future. Plan efficiently for that vision and prepare your
businesses for the changes you can control. Successful succession
planning gives you the opportunity to set yourself up for long-term
success, so why not take it?